Equities First, based in London, decided in 2014 that to be a major player in the finance industry, they needed to expand. Even though this was a huge risk, it was well worth it. They now have offices in Australia, China, and the United States. The parent company in the United States just celebrating its 15th anniversary. Equities First credits their success to understanding the ins and outs of the business market. Also, they are available to provide loans to businesses, individuals, and the government that banks and other financial institutions cannot match. It is for these reasons that Equities First will continue to be a major leader in the lending industry, and their Linkedin.